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Top 10 reasons why your business needs a website.

Posted in Website Design, Website Optimization Firm by Doug on the April 27th, 2007

Should your business have a website? Today the answer is a definite YES! Your business needs a quality online presence with a image building business website design.

  1. Your competitors are online. In the US alone, the number of people accessing the Internet is estimated at 211.1 million (2006) which means 70% of the population is online. They are actively searching for products and services. Who will they find?
  2. Bring in local customers. Local businesses such as a restaurant or a dry cleaner need to post their hours of operation, a map so people can find them and even pricing such as menus and special services. Hint - People search using city name together with other keywords to locate local service.
  3. Business Image. Project your business branding, mission and quality statements through your website. A small company can look like a huge substantial company on the Internet.
  4. Communicate your message. With more and more people turning to the Internet, you can tell your story why your company and your products are better.
  5. It’s cheaper than any other form of advertising. Compare the cost of advertising on the Internet to any other advertising medium. Business owners know the cost advertising in newspapers, yellow pages, magazines, TV, radio and direct mail. The Internet is a bargain.
  6. Convenient for your customers. People can sit at home in the evening and look up details about your company… even when you are not working. They can look up information about your products and services.
  7. Support your customers. How many times per day do you and your staff answer the same questions? Post answers to these frequently asked questions and your customers can get answers even when you are closed.
  8. Sell products online. Set-up your own store and sell your products and services 24/7. You can accept credit cards on your own merchant account or use a service such as Paypal or others.
  9. Find new customers or investors. Reach millions of prospective customers. People, who never thought about your company, will discover you through online searches.
  10. Make it easy for your customers. The Internet is one of the first places a person who has access to a computer will go to get information.

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